BookmakerBest betting sitesClaim the offer
Betfred

Betfred logo

Bet £10, Get £30 in free bets and 30 free spins

Ladbrokes

Ladbrokes logo

Bet £5 Get £20

William Hill

William Hill logo

Bet £10 Get £30 free bets

Betfair

betfair mobile version

Up to £100 in free bets

bet365

bet365 app

Huge range of sports and markets

Check back soon for information on the new Betfred sports offer, or sign up right now with a Betfred promo code, you’ll be eligible for bonuses on the other sections of their site like casino and bingo.
For more promo codes you can visit Betminded For the best advice on horse betting and the world of horse racing in general, we recommend our partner Casaqueverte who will guide you on the best races.

Let’s take a look at the best betting sites around for UK based customers in 2019. Instead of only concentrating about betting bonuses, we want to give a full overview of the sites so you know how to choose the best one for you.

Online betting sites: Why bet online rather than in a shop?

As you may already know, high-street bookmakers were the main place for people to bet in the 20th century. Since the internet came along, you no longer need to go to a shop to place a bet. Online bookies have come along while the traditional shop-based operators have also set up their betting websites.

Why bet online rather than in a shop

Find better odds online

When placing a bet in any situation, you want to get the best value possible by doing an odds comparison. This means aiming for the best odds you can get on your chosen selection. Generally speaking, the odds that can be found on betting sites are more favourable, compared to what is on offer in a betting shop. That’s especially true for inplay betting markets, which move very quickly. Of course, this is affected by events in the match in question.

You may also find special offers like best odds guaranteed on horse racing. This offer is generally more common online, although you may find some betting shops where it is available at certain times. Similarly, odds boosts (also known as price boosts) are frequently offered on big sporting events, so you may get even further value.

A final tip is to check whether a betting exchange may work out giving you higher returns. Even after commission, this often proves to be true.

Bet wherever you want at any time

Nowadays, mobile betting is just as popular as using a desktop, if not more. Those running the best betting sites are always looking to have a strong mobile product to attract punters. Being able to bet on the go is far more convenient for most people, as they are not restricted by shop opening times. Furthermore, you can bet from the comfort of your home or while out and about. This is particularly popular for live betting sports markets, where bets must be placed quickly in order to avoid odds changing.

As the technical capacities of smartphones and tablets advanced, mobile apps became available for almost all kind of modern mobile device. UK betting sites are more accessible than ever before. That’s certainly true for the big guns who dominate the market, like bet365, William Hill, Ladbrokes and more.

Get more regular and more exciting promotions

Among the reasons for signing up at the best UK betting sites, possibly the most compelling is the plethora of free bet offers out there. Admittedly, you mostly have to place a qualifying bet in order to be eligible one of these deals as no deposit free bets are hard to come by. However, we think you’ll agree that a free bet deal worth multiple times your initial bet is still worth it.

Some deals we have seen in the past include:

  • Bet £10, Get £30 in free bets
  • 100% bonus up to £100
  • Risk free bet up to £20
  • 100% profit boost

Bear in mind, it’s mostly new customer offers which give you the highest value free bet. However, you do get reload bonuses from time to time as an existing customer. These generally vary depending on how frequently you bet, as bookmakers reward their most loyal customers.

We seek to share the best betting sites offers with you on our website, so you can choose the most suitable. You will see these offers listed throughout, with comparisons to guide you. Terms and conditions apply to all offers and we state these as clearly as possible to avoid any misunderstandings. The most common betting offer terms to look out for are as follows:

  • Minimum deposit or qualifying bet
  • Minimum odds e.g. odds of evens or greater
  • Bonus turnover requirements (mainly for online casinos but also sometimes on sports betting)
  • Expiry date e.g. 7 days or 30 days after award
  • Bet type restrictions
  • Payment method restrictions e.g. credit or debit cards only

These could all affect your ability to claim a betting promotion, so we advise reading the fine print carefully.

How to choose the best betting site for you

Just like any form of entertainment, choosing the best betting site is partly subjective. You need to know what kind of features and benefits you are looking for in order to decide. Some people like to open multiple betting accounts online, to test out different products and see which one they prefer. Others are more loyal, sticking to what they are familiar with as long as it works to a reasonable standard.

Look for a wide range of personalised betting options

You may also wish to choose a site according to the sports it takes wagers on. Most have an extensive selection, with some of the most popular sports for UK punters being:

  • Football
  • Horse racing
  • Cricket
  • Golf
  • Tennis

Even within a particular sport like football betting, the range of markets covered can vary from one bookie to another. For example, some bookies could have just the main European leagues on offer, whereas others might let you bet on just about any competition, including youth events and leagues from across the globe.

Meanwhile the types of bet are another factor. If you just like betting on the match result (Home / Draw / Away), you can do that with any betting site. Bet customisation is more popular these days, meaning you can request odds for a quirky bet on social media, or build a bet using the betting site itself. These wagers are particularly fun, as you can be original and create a bet that is truly unique to you. Most of the best betting sites offer a function like this, generally branding the feature with a unique name.

personalized betting options

Seek out the most attractive betting promotions

As mentioned before, a new customer offer is often an attractive reason for signing up to a betting site. You should absolutely take that factor into account when choosing your online bookie. Sometimes, enhanced sign up offers are available when signing up via an affiliate like us. On other occasions, you may get a welcome bonus relating to a specific event. Examples would be blockbuster dates like the Grand National, a big boxing fight or the Champions League final. These bonuses may be equal to, better than or worse than the standard offer.

Reload deals can also keep things interesting for an online betting customer. Take a look on the bookie’s promotions section to see if they offer regular bonuses or not. When you sign up at an online bookie, you can also choose to opt in to receive free bet offers by email, text message or post. This is advisable if bonuses are an important factor for you.

Best betting sites selected by our experts

The betting site with the Best betting markets: William Hill

All of the best betting sites allow you to bet on a wide range of events, but William Hill stands out as number one in this category. You can bet on just about any sporting event you could think of, from the most popular like the Champions League, Grand National or Wimbledon, down to more niche sports like fustal and UFC.

What’s more, each event has a whole load of betting markets available to choose from. For example, Premier League football matches have well over 200 different betting markets, the more traditional options like 1X2 or first goalscorer now accompanied by many new creative types of bet and enhanced odds picks.

It’s the same story on other sports, where their selection of betting markets generally can’t be beaten.

In this day and age, having a great app is an absolute must for the best betting sites.

The betting site with the Best mobile app: William Hill

For betting on the go, William Hill is our preferred app of choice. They really go the extra mile to make mobile betting as easy as possible. You’ve got access to every single betting market which you could find on a PC, which often adds up into the hundreds for a football match. Plus, you can manage your account with easy deposits and withdrawals via the app.

Of all the apps we looked at, William Hill’s was easily the nicest design and that’s backed up by how intuitive it is too. Trending bets and accumulators can be found quickly when you log in. You can also see trending markets, to follow the most popular bets if you wish.

Finally, you can even bet on the app with your Apple Watch, making William Hill one of the first bookies to offer this feature. Keep an eye out for more and more following suit in the near future!

Best mobile app

The betting site with the Best odds: Betfair

Betfair comes out on top again with odds. As probably the world’s biggest betting site, they can afford to be a little more generous with the odds that they give. Our findings have shown that their odds are consistently slightly better overall than their competitors.

That’s not all; their promotions for existing members include extra winnings on successful accumulators, which effectively makes the odds even better. Those promos are in place on several different sports, including football, tennis, basketball, US sports and Aussie Rules. Something for everybody indeed!

It’s not always a huge difference, but pennies make pounds and over time those odds differences and boosts will add up in your favour. Always remember to compare odds when you have a bet in mind – it’s important to get the highest returns possible.

bets odds betfair

Best betting sites FAQ

Here are some frequently asked questions you may be wondering about the best betting sites out there.

Where to find the best online betting sites?

The best way to find the top betting sites is to find a site comparator and read the review of each bookmaker. Before to sign up be sure to find the bookmaker that perfectly fit with your needs: promotions, payment methods, Betting market, Live streaming…

Do they have a betting app?

Yes, the best betting sites have always a mobile app or a mobile version site. You can find more info in our dedicated article: Guide to the Best betting Apps.

How do I register at an online bookmaker?

Signing up to the best betting sites is easy. You will find a sign-up link on the homepage of any bookmaker’s website. You will need to fill in your personal details, create a username and set a password to open your account.

You may be required to send in scans of an ID document or proof of address documents to prove your identity. Rest assured that this kind of verification is in line with the requirements of gaming authorities and your information is safe with our recommended bookmakers.

Is it safe to make deposits and withdrawals at online bookmakers?

We can vouch for all the best betting sites we recommend as trustworthy, meaning they offer secure online payments and will pay out fairly as they are supposed to.

Although the vast majority of betting sites out there are run by honest people, we have heard about instances of rogue online bookmakers causing problems for members. We take any incident of this kind very seriously and refuse to promote any site which is proven to have dealt with members in an unethical way.

Can I set a betting limit?

All the best betting sites offer the option to set a deposit limit over a designated period. As an example, if your deposit limit was £100 each week, after going over that amount you would have to wait until the following week to deposit again.

Setting a deposit limit is not mandatory, but it is advisable to make sure you manage your budget correctly. Many bookmakers will prompt you to do this on the registration form.

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